Cookie policy
2025-10-27
This cookie policy explains how we use cookies and similar technologies on our website, why we use them, and how you can manage your settings. Our aim is to be transparent so you can make informed decisions about your privacy.
What is a cookie?
Cookies are small text files saved in your browser when you visit a website. They are used to remember your settings, improve the user experience, and sometimes to gather statistics or show personalized content.
There are two types:
- Session cookies – stored temporarily during the visit
- Persistent cookies – stored for a set period of time
Some cookies are only set after you interact further with the site, for example by playing a video or clicking a share button. Some cookies are necessary for the site to work and cannot be opted out of.
Cookies as personal data
Some cookies may constitute personal data, for example IP addresses, device identifiers or user behaviour data.
Consent and management
When you visit our website for the first time, you can choose which types of cookies you accept. Consent management is provided through CookieTractor, which stores your choice in the cookie _cc_cookieConsent.
You can change your settings or withdraw your consent at any time by clicking the cookie icon at the bottom-left of every page on our website. No non-essential cookies are set until you have actively accepted them.
Who is responsible?
Every cookie has an issuer that tells you who it belongs to. Some cookies are placed directly by us and are called "first-party cookies". Others are placed by third parties with our approval, and these are called "third-party cookies".
Whether a cookie is set by us or by an external party, we, the website owner, are always the data controller for any processing of personal data that takes place through cookies on this website.
Why we use cookies
We use cookies for specific purposes within the following four areas: necessary cookies, functional cookies, analytics cookies and marketing cookies.
Necessary cookies
These cookies are required for the website to function and do not require consent. They are typically set in response to actions you take, such as setting your privacy preferences, signing in or filling in forms.
- _cc_cookieConsent – manages your consent
- _GRECAPTCHA – used by Google to protect the site against spam
Visitor statistics
These cookies help us understand how visitors use our website, which pages are most popular, and how visitors navigate. They are only set if you give your consent.
- _ga, _ga_* – Google Analytics
Marketing cookies
These cookies are used to show relevant and personalised marketing in our digital channels based on your behaviour on the site. They are only set if you give your consent.
- _fbp – Meta/Facebook Pixel
Cookie table
| Cookie | Purpose | Type | Duration | Provider |
|---|---|---|---|---|
| _cc_cookieConsent | Stores the visitor's cookie consent choice | First-party | 1 year | CookieTractor |
| _GRECAPTCHA | Protects the website against spam and abuse | Third-party | 6 months | |
| _ga | Collects statistics about visitors and session data | Third-party | 2 years | Google Analytics |
| _ga_* | Used to preserve session state | Third-party | 2 years | Google Analytics |
| _fbp | Identifies users for targeted advertising | Third-party | 3 months | Meta (Facebook Pixel) |
Recipients of information
The personal data collected through cookies is shared with and processed by the third-party providers of each cookie. In addition, aggregated and anonymised data is processed by our marketing department to follow up and improve our website.
If personal data is transferred outside the EU/EEA — for example to the US through providers like Google or Meta — this is done in line with applicable safeguards. For transfers to the US, processing may be based on the EU–US Data Privacy Framework (DPF).
If you want to avoid cookies
Most browsers automatically accept cookies. If you don't want to allow cookies, you can decline them in your browser settings and delete any cookies stored on your device.
Your rights
When cookies involve the processing of personal data, you have the following rights under the GDPR:
- Right of access
- Right to rectification
- Right to erasure
- Right to restriction of processing
- Right to data portability
- Right to withdraw consent
Contact
If you have questions about our use of cookies or want to exercise your rights under the GDPR, please contact us at: info@omniway.se
If you still have concerns or want to file a complaint about how we process personal data, you can contact our data protection officer at: dataskydd@academedia.se
You also have the right to file a complaint with the Swedish Authority for Privacy Protection (IMY) if you believe the processing breaches data protection law.